TRAINING SOLUTIONS MICRO

Marketing / promotion

Marketing / promotion

Unit 1: Marketing

Unit 1 on Marketing
Provision of Basic Marketing Skills including various different promotion types and channels
At the end of this module you will be able to: Understand the similarities and differences between Marketing and Advertising Understand the basics of a Marketing Plan, and a powerful marketing mix

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Marketing / promotion

Unit 2: Promotion of products

Unit 2 on Promotion of products
Understand the basics of designing and implementing a comprehensive and result oriented product / service promotion strategy
At the end of this module you will be able to: Understand the elements of a promotion plan for Product/Service Prepare a promotion plan that will generate new leads and increase sales

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Marketing / promotion

Unit 3: E-Commerce

Unit 3 on E-Commerce
The Unit provides an Introduction to E-commerce and types of e-commerce, as well as the business opportunities in e-commerce
At the end of this module you will be able to: To learn: the definitions of e-commerce, Electronic Data Interchange, Electronic Funds Transfer. The types of e-commerce. The new business opportunity in e-commerce

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Marketing / promotion

Unit 4: Omni-channel strategies and types of e-commerce

Unit 4 on Omni-channel strategies and types of e-commerce
Understand the meaning of Omni-channel and the different strategies and types of e-commerce
At the end of this module you will be able to: - Understand the concept of Omni-channel Strategies - Know of different types of e-commerce

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